Chair of Undergraduate Program in Product Design
Meirina Triharini, S.Ds., M.Ds., Ph.D.
The Undergraduate Program in Product Design at the Faculty of Art and Design, Institut Teknologi Bandung (ITB), is the first and longest-established program of its kind in Indonesia, playing a significant role in shaping the country’s design education and creative industries. Today, the program welcomes
international students to learn design within one of the world’s most culturally diverse and rapidly developing regions. The program prepares future designers to create meaningful innovations that respond to human needs, cultural contexts, and future challenges. Through an interdisciplinary curriculum, students learn to integrate creativity, technology, social insight, sustainability, and business awareness in developing products, systems, and experiences relevant to contemporary
life.
Learning takes place through studio-based projects, research activities, and collaborations with industries and communities, allowing students to connect academic knowledge with real-world contexts.
Supported by experienced faculty members and professional practitioners, students develop critical
thinking, making skills, and design leadership abilities needed to contribute to global design practice.
Graduates emerge as adaptive and responsible designers, capable of transforming ideas into products and solutions that improve everyday life while responding to cultural and environmental contexts across the world.
Pathways
This study program has several scientific fields, including:
Human-Centered Product & Experience Design
This area focuses on designing products and user experiences based on a deep understanding of human needs, behaviors, and everyday contexts. Students learn how to develop functional, ergonomic, and socially relevant products while creating meaningful user experiences.
Human-Centered Product & Experience Design
This area emphasizes environmentally responsible design approaches through material selection, production processes, and life-cycle thinking. Students explore circular economy principles and strategies to reduce environmental impact while generating new social and industrial value.
Mobility & Future Living Systems
This area explores product and system design that supports future mobility and evolving living environments. It includes transportation solutions, urban mobility systems, and future-oriented living scenarios, addressing both physical products and user experiences within broader mobility ecosystems.
Craft, Material & Digital Innovation
This area integrates material exploration, emerging production technologies, digital innovation, and craft knowledge as sources of product development. Students are encouraged to combine contemporary technologies with material understanding and craft traditions to create products that are culturally grounded and industrially relevant.
Curiculum
Overview Kurikulum
Seluruh mahasiswa akan menjalani pendidikan pada program tahap persiapan bersama (TPB). Mahasiswa akan dikenalkan dengan berbagai subjek mata kuliah dasar. Selama periode ini mahasiswa tercatat sebagai mahasiswa fakultas/sekolah. Pada akhir tahun pertama, mahasiswa akan memilih program studi atas dasar minat dan prestasi akademik mahasiswa.
Mahasiswa sudah masuk ke program studi yang dipilih. Di tahun kedua seluruh mahasiswa akan melakukan eksplorasi akademik melalui subjek-subjek mata kuliah yang ditawarkan program studi.
Mahasiswa akan mulai melakukan konseptualisasi dan spesialisasi keilmuan.
Mahasiswa mulai melakukan proyek tugas akhir sebagai salah satu persyaratan pemerolehan gelar sarjana.
Course Semester
| Courses | Credit |
| Figurative Drawing | 3 |
| Constructive Drawing | 3 |
| Visual Elementary in Two-Dimensional | 3 |
| Visual Elementary in Three-Dimensional | 3 |
| Computational Thinking | 2 |
| Pancasila | 2 |
| Introduction to Principles of Sustainability | 2 |
| Basic Laboratory in Art, Design | 2 |
| Courses | Credit |
| Study of Form and Structure | 3 |
| Digital Modelling | 3 |
| Introduction to Engineering and Design | 3 |
| Indonesian Language | 2 |
| Sports | 1 |
| Artificial Intelligence and Data Literacy | 2 |
| Human Creativity | 2 |
| Courses | Credit |
| Industrial Design I | 5 |
| Product Semantics | 2 |
| Material and Process | 2 |
| Workshop Practice | 3 |
| Presentation Technique | 3 |
| English | 2 |
| Courses | Credit |
| Industrial Design Il | 5 |
| Basic Engineering in Product Design | 2 |
| Design Ergonomics | 3 |
| Design Method | 2 |
| Working Drawing for Product Design | 3 |
| Civic Education | 2 |
| Religion | 2 |
| Courses | Credit |
| Industrial Design Ill | 5 |
| Design Management | 3 |
| Built Environment Product Design | 2 |
| History of Design | 2 |
| Business and Entrepreneurship Management | 2 |
| Courses | Credit |
| Industrial Design IV | 5 |
| Design Critics | 2 |
| Research Methods | 2 |
| Industrial Design Professional Practice | 3 |
| Courses | Credit |
| Industrial Design V | 5 |
| Social Innovation Design | 3 |
| Design Anthropology | 3 |
| Product Design Seminar | 2 |
| Industrial Design – Pre Final Project | 2 |
| Courses | Credit |
| Art, Design and Environment | 3 |
| Final Project of Industrial Design | 6 |
Career
Graduates of the Product Design Program at FSRD ITB have broad career opportunities across manufacturing industries, creative sectors, and technology-driven companies at both national and international levels. Equipped with the ability to design innovative and sustainable products, systems, and user experiences, graduates may pursue careers as:
● Industrial/Product Designers in manufacturing and product development industries,
● Product Designers in technology companies, startups, and creative industries,
● Design Researchers in research institutions, universities, or industries,
● Design Consultants in design and innovation consultancies,
● Entrepreneurs developing design-driven products and creative businesses,
● as well as other professional roles in product innovation, material development, mobility solutions, and creative industries.
Graduates may also continue their studies in design or related interdisciplinary fields at advanced academic levels.
Competence of Graduates
Graduates of the Product Design Program at FSRD ITB are equipped with the ability to design innovative and meaningful products and systems that respond to real human needs and future challenges. Students learn to transform real-world problems into design solutions through research, creative exploration, and the integration of technology and human-centered approaches. Graduates are able to communicate design ideas professionally, collaborate in multidisciplinary teams, and adapt to evolving industrial and technological contexts. With an understanding of social, cultural, and business aspects of design, graduates are prepared to pursue global careers as designers, researchers, or entrepreneurs who contribute to sustainable and impactful futures.
